Tasco Petroleum was awarded the 2023 Large Fuel Distributor of the Year and received a Commendation for Community Spirit at the inaugural Australian Fuel & Convenience Awards Dinner in Brisbane.

The Award was presented to General Manager Evan Newell by External Judge Marianne Kintzel, CEO of the Refrigerated Warehouse and Transport Association of Australia.

“The AFC Awards are an externally and independently judged merit based awards program that recognises excellence, and Tasco Petroleum are, for many reasons a real demonstration of this,” explains ACAPMA CEO Mark McKenzie.

“All of the Nominees and Finalists were exceptional operators who really do enrich their communities by being part of them, and they all have a reason to be proud, but there can only be one winner, and this year its Tasco”, added Mark.

As the industry congratulates the 2023 Large Fuel Distributor of the Year we take a moment to look a little deeper at this Award Winning Business.


AFC Award Profile:  Tasco Petroleum


A company flagged as being ‘Part of your community. TASCO Petroleum promotes its support for local initiatives and its attention to the concerns, health and safety of the communities it serves.

TASCO Petroleum operates 50 service stations and 19 wholesale depots across a region of Australia across northern Victoria, southern NSW and eastern South Australia.

It employs local people within the regional towns and takes pride in being “very much” a part of these communities through its business operations, employees, community support and engagement. This is reflected in the tag line, ‘Part of your community, which can be found on TASCO vehicles and across all forms of media.

Local involvement

TASCO supports local relief organisations and people in immediate need, with contributions it says are often anonymous, in line with “true philanthropy” “The importance of maintaining community contributions regardless of any expectation of broader economic return or acknowledgement is paramount TASCO Petroleum General Manager Evan Newell said.

He highlights two examples of organisations supported in 2022, which involved six-figure donations:
– Mallee Family Care. A “leading” human service provider of the Mallee region in north-west Victoria and far-west NSW with 280 staff and 60 community-based programs.
– Mildura Base Public Hospital Foundation. TASCO’s donation is “specifically” aimed at supporting the organisation to find a solution to the “prevalence” of sexually transmitted diseases within its Indigenous communities.

TASCO is also “heavily involved” in supporting local sporting clubs. competing individuals, special interest organisations, not-for-profits and other groups and causes.

Flood support

TASCO has been supporting the flood- hit Rochester community in Victoria after unprecedented rainfall late last year. The company had taken over from a retailer owned and run Ampol site to operate the service station in Rochester on 1 September 2022, just weeks before the heavy rainfall and flooding unfolded from 15 October.

The site, under 60cm of water, was closed for five days. It opened 24 hours after access was allowed. which Mr Newell describes as an “amazing effort” with many clubs and organisations “chipping in” to help. “Approximately $10,000 worth of coffee was given away in the ensuing days,” he said.

To support the community. TASCO organised a drinks-and-nibbles gathering at the local pub. Fourteen community groups were invited, with around 100 people attending $10,000 in ‘AmpolCash’ was given away. “An extraordinary turnout,” Mr Newell said.

Health and safety

TASCO says it places the “highest priority” on the health and safety of its employees, customers and the communities that it operates within, says Mr Newell.

“We strive to prevent all accidents. injuries and illnesses through the active participation of every employee,” he said. “We’re committed to continuous efforts to identify and eliminate or manage safety risks associated with our activities.” In 2018, TASCO implemented Target Zero, an initiative designed to “spread the goal of zero harm” from the business’s operations, keeping this message at the forefront of all its activities.

“Incident investigations, site checks, audits, compliance and training are a major focus, with safety meetings conducted every quarter at each site.” Mr Newell said. “Our incident reporting and investigation system ensures that any incidents can be prevented in the future.”

Run through the “Safety Champion” program, this covers informative systems and initiatives such as the safety alert system, which triggers “toolbox talks and quarterly site meetings with health, safety, security and environment managers.

Other TASCO initiatives are designed to encourage its employees to get involved with safety, such as “Safety Week’ and ‘Target Zero Champion Awards, which recognise locations and individuals for their contributions to the company’s safety culture.


More Information

For more information on the Australian Fuel & Convenience Awards, the Nominees, Finalists and Winners; to nominate for the AFC Awards; or be there to support the industry visit:  https://apfiforum.com/afc-awards

Elisha Radwanowski BCom(HRM&IR)


Portions of this Profile first appeared in the September Issue of Convenience World – https://convenienceworldmagazine.com.au/magazines/cw-september-2023/