UCB Stores (United Convenience Buyers) partnership with Rural Aid has already transformed the lives of so many Aussie Farmers and, with the support of engaged Trade Partners, UCB is committed to helping change the lives of thousands more with the 2024 campaign raising more than $150,000 for the Mates in the Bush.

Retailers are the heart of many Australian communities, bringing people together and making a positive impact through charitable initiatives and collaborations.

“Rural Aid stands with our farmers when they need us most, providing water and fodder deliveries; financial, volunteer and counselling support, and developing programs to build sustainability in rural communities” continued Mr Warlters.

Rural Aid Health and Wellbeing Manager Lauren Stracey highlighted that the need for counselling services had grown so large that the Rural Aid Counselling Team has gone from three people to 15 in the last year alone.

In speaking of the counselling service Ms Stracey noted “Rural Aid counsellors live in the areas they service, understand the nuances of farming life, and usually visit farmers on their properties to deliver mental health support in ways that overcome barriers.  This vital service allows our primary producers to prioritise their mental health by brining the support to them in the place they feel most comfortable”.

The program, launched in August (see; https://acapmag.com.au/2024/08/ucb-launches-mates-in-the-bush-fundraising-drive-for-rural-aid/) raised an incredible $155,802.  Throughout August 2024, 0.10c from each and every participating product sold throughout the UCB Stores (United Convenience Buyers) network, was donated to Rural Aid.

The UCB Team sent credited the success of the program to a group of dedicated and engaged  Trade Partners Asahi Beverages, Coca-Cola Europacific Partners, Suntory Oceania, Bega Group, Peters Ice Cream, Unilever (Streets), Lactalis Group, Brownes Dairy, Red Bull, LeVeL Beverages, Bundaberg Brewed Drinks, Repco, Pacific Optics, LIAISE INTERNATIONAL PTY LTD, Mars, Nestlé, Mondelēz International, PepsiCo, Patties Food Group and Remedy Drinks

“Thanks for partnering with UCB and our Members. Together, we’ve made a difference for our Mates in the Bush.”

“Rural Aid is a trusted charity that has been providing support and assistance to farmers for many years and UCB Stores is stepping up for the industry to show support.  I encourage retailers and suppliers, large and small, to jump on and donate what they can now” noted ACAPMAs Elisha Radwanowski.

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