Just 11 days until the fuel industry event of the year. This year’s Asia Pacific Fuel Industry Forum (APFIF25) promises to deliver another high-impact program that brings together Australia’s fuel and convenience leaders, technical experts, suppliers, and stakeholders for three days of strategic discussion, professional development, and invaluable networking.
With a focus on delivering practical insights and future-facing strategies, the 2025 Forum is themed “Success through Synergy”—a deliberate acknowledgement of the growing interdependence between the fuel industry and the sectors it serves, including transport, agriculture, resources, and retail.
A Three-Day Industry Experience
On Tuesday, 16 September 2025, the event opens with a with a series of specialist Industry Forums.
Run in parallel the UPSS Compliance Forum and the Distributor Forum are practical sessions with an outcome focus:
- The UPSS Compliance Forum will see attendees will explore the proposed ACAPMA National Fuel Industry Retailing Code, a critical initiative for ensuring the sustainability and integrity of the retail fuel market.
- The Distributors Forum, presented by the Ampol National Distributors Association, is open to all fuel wholesalers and distributors. This session will explore the commercial, regulatory, and operational challenges facing the national fuel supply chain.
Alongside these workshops, the Exhibition Hall provides a focused and energetic space for making and building relationships with suppliers. This years exhibitors will be showcasing the latest products, services, and innovations from across the fuel and convenience ecosystem.
On Wednesday, 17 September 2025, the main plenary sessions commence.
This year will see the return of the highly popular Keynote Breakfasts, where delegates are treated to a plated breakfast and insights from experts in their field:
- Wednesday, 17 September 2025, will commence with insights from Mr Saul Eslake, one of Australia’s most respected economists, who will provide his signature no-nonsense commentary on the economic headwinds and tailwinds shaping the national and global business environment.
- Thursday, 18 September 2025, will open with Mr Stephen Scheeler, former CEO of Facebook ANZ and current CEO of AI trailblazer Omniscient, who will challenge delegates to embrace the disruptive potential of artificial intelligence across their operations and customer offerings.
Both days feature curated plenary and breakout sessions, covering a wide spectrum of issues—from fuel transition pathways and digital payments to workforce challenges and retail transformation.
Notably, APFIF 2025 includes two standout Dialogues:
- Wednesday, 17 September 2025, Customer Dialogue – Delegates will hear directly from senior executives in road transport, mining, and agriculture, as they candidly discuss the pressure points facing their industries and the evolving role of fuel suppliers in enabling their success.

- Thursday, 18 September 2025, Leaders Dialogue – Delegates will hear from a panel of prominent fuel and convenience leaders will share how their organisations are managing overlapping strategic risks across low-carbon mobility, global conflict, domestic inflation, changing fuel standards, and long-term fuel security.

A relaxed social program for business networking
APFIF is not just about formal discussion—it’s also about connection.
The Forum’s social program is as important as the formal agenda, offering attendees the chance to network in a relaxed environment. Join us for the BBQ Welcome Dinner on Tuesday evening, mingle at the APFIF Cocktail Function in the Exhibition Hall on Wednesday, and celebrate the industry’s achievements at the prestigious 2025 Australian Fuel and Convenience Awards Gala Dinner on Thursday night.
Secure Your Ticket Now
Whether you’re a retailer, distributor, contractor, equipment supplier, or service provider, APFIF 2025 is your once-a-year opportunity to engage with the issues shaping your business, connect with your peers, and gain fresh insight into the future of the Australian fuel and convenience landscape.
Don’t miss this opportunity to lock in your place at Australia’s premier fuel and convenience event and take advantage of discounted pricing.
Visit www.apfiforum.com.au today to secure your ticket to this must attend industry event.
The APFIF25 is made possible with the support of our sponsors;
Gallagher Insurance | Convenience World | New Sunrise Group | 7 Eleven Australia | Fujivision | Wex | Ampol | UCB Stores | Innomatics | bp Australia | Glory Global | Gilbarco Veeder-Root | Caltex Australia | Informed Sources | Roasting Warehouse | The Distributors | PDI Technologies | Macquarie Group

and exhibiting partners;
Atlan Stormwater | BioPak | Calgraphics | Compac | Companion Software | Dover Fueling Solutions | ecoblue | Elaflex | EnviroLED | EV-NRG | Franklin Electric Fueling Systems | Glassbox | Gold Coast Cookies | iCon | inghams | Kalibrate | LeaseInfo | Octane | PCA Group | PEC | QuickFuel | Re-X | Sanki | Sesami | SwitchCo | Tank Solutions | Triquestra

ACAPMA
